{"id":1030,"date":"2021-10-26T18:06:53","date_gmt":"2021-10-26T18:06:53","guid":{"rendered":"http:\/\/localhost:8009\/stories\/?p=1030"},"modified":"2026-01-29T18:39:52","modified_gmt":"2026-01-29T18:39:52","slug":"role-of-business-in-forestry","status":"publish","type":"post","link":"https:\/\/forestrycareers.com\/stories\/role-of-business-in-forestry\/","title":{"rendered":"Forestry Is Big Business: What the Business Side of Forestry Looks Like"},"content":{"rendered":"\n<p><strong>Wise business decisions play a critical role in every aspect of forestry. The University of Georgia combines its renowned forestry and business programs to offer a unique program focused on the business side of forestry.<\/strong><\/p>\n\n\n\n<!--more-->\n\n\n\n<p>What comes to mind when you imagine the role of a forester? An orange-vested woodsman <a href=\"https:\/\/www.rayonier.com\/stories\/what-is-a-timber-cruise-in-forestry\/\">cruising trees<\/a>? An ecologist taking soil and water samples? A team of loggers <a href=\"https:\/\/www.rayonier.com\/stories\/high-power-drones-are-a-safety-game-changer-in-tower-logging\/\">clearing an area<\/a> and ferrying logs on a mountainside?&nbsp;<\/p>\n\n\n\n<p>Forestry can be all of these things, but none of that would work if we didn\u2019t also have the <em>business <\/em>side of forestry. Think about the strategizing involved in harvesting timber in the most cost-effective way and delivering it to the mills that will give the&nbsp; greatest return. Imagine the logistics of shipping logs to the other side of the world. And, for publicly-traded forestry companies, making timber an attractive investment takes astute business sense.<\/p>\n\n\n\n<p>For Rayonier, the business side of forestry plays a critical role in every step of the forest lifecycle. As a Real Estate Investment Trust, also known as a REIT, we are responsible to deliver an attractive return to our shareholders. Strong forestry business leaders play a critical role in our company and in our industry.<\/p>\n\n\n\n<p>\u201cMany timberland owners have land as an investment,\u201d says Joe Parsons, <a href=\"https:\/\/warnell.uga.edu\/about\/centers-labs\/harley-langdale-jr-center-forest-business\">Associate Director of the Harley Langdale, Jr. Center for Forest Business at the University of Georgia<\/a>. \u201cFrom that standpoint, they are running a business where their production facility is the timberland, and their product is wood.\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"784\" src=\"https:\/\/www.rayonier.com\/stories\/wp-content\/uploads\/2021\/10\/UGA-Warnell-Students-Cruise-Trees.jpg\" alt=\"Students measure a tree in the forest\" class=\"wp-image-1036\" srcset=\"https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/UGA-Warnell-Students-Cruise-Trees.jpg 1000w, https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/UGA-Warnell-Students-Cruise-Trees-300x235.jpg 300w, https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/UGA-Warnell-Students-Cruise-Trees-768x602.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">UGA students take measurements in Professor Bronson Bullock&#8217;s Forest Mensuration class. \/ All photos courtesy of the University of Georgia<\/figcaption><\/figure>\n\n\n\n<h2>University of Georgia offers a unique forestry business program&nbsp;<\/h2>\n\n\n\n<p>According to the <a href=\"https:\/\/research.fs.usda.gov\/programs\/fia\" target=\"_blank\" rel=\"noreferrer noopener\">Forestry Inventory and Analysis Database<\/a>, Georgia has nearly 24.5 million acres of forested land. Of that, almost 89 percent is privately owned. With all that land to be managed, there are myriad careers in forestry for the business-minded. And students looking to pursue those careers are often naturally drawn to the University of Georgia\u2019s Warnell School of Forestry and Natural Resources.&nbsp;<\/p>\n\n\n\n<p>Warnell began offering a Master of Forestry Resources (MFR) degree with a concentration in business in 1984. The program has since grown to include a specialized MFR in Forest Business Management.&nbsp;<\/p>\n\n\n\n<p><strong>\u201c<\/strong>The MFR in Forest Business Management degree was developed when many of our students were graduating with a BS in Forest Resources and then getting an MBA,\u201d says Joe.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/www.rayonier.com\/stories\/wp-content\/uploads\/2021\/10\/Point-Sampling-Class.jpg\" alt=\"Two female students and their professor study their notes in the forest\" class=\"wp-image-1037\" srcset=\"https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/Point-Sampling-Class.jpg 1000w, https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/Point-Sampling-Class-300x200.jpg 300w, https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/Point-Sampling-Class-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">Assistant Professor Joe Conrad explains point sampling to students. The practice is used to take a statistical sampling of the forest&#8217;s wood volume to then determine an estimate for the forest&#8217;s overall volume.<\/figcaption><\/figure>\n\n\n\n<h3>Forest Planning and Wood Identification Meets Finance and Accounting<\/h3>\n\n\n\n<p>Warnell\u2019s MFR students take classes like accounting and finance at UGA\u2019s renowned Terry College of Business as well as targeted electives like forest planning, forest products marketing, and practical wood identification.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p>\u201cThe courses in forestry prepare the students to focus on the many aspects unique to forestry,\u201d says Joe. \u201cIt also assures they meet the requirements to sit for the licensing exam to be a registered forester in Georgia.\u201d<\/p>\n\n\n\n<p>Students who graduate with an MFR in Forest Business can seamlessly enter the industry as analysts for timberland investment management organizations (TIMO) or REITs like Rayonier. Graduates have also gone on to find careers in consulting, lending, conservation, economic development and wood procurement.&nbsp;<\/p>\n\n\n\n<p>\u201cOur students develop a very good understanding of land and timber markets,\u201d says Joe. \u201cThey develop skills in financial analysis, communications, negotiations, and business ethics. They all get opportunities to meet leaders in TIMOs, REITs, and industry.\u201d<\/p>\n\n\n\n<p>For those students interested in pursuing research or teaching careers, Warnell offers MS and Ph.D degrees with a forestry focus.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/www.rayonier.com\/stories\/wp-content\/uploads\/2021\/10\/Forest-Student-at-UGA-Warnell.jpg\" alt=\"Young woman carrying LiDAR equipment in a research forest\" class=\"wp-image-1035\" srcset=\"https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/Forest-Student-at-UGA-Warnell.jpg 1000w, https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/Forest-Student-at-UGA-Warnell-300x200.jpg 300w, https:\/\/forestrycareers.com\/stories\/wp-content\/uploads\/2021\/10\/Forest-Student-at-UGA-Warnell-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">Graduate student Allison Sheeks uses LiDAR in a stand of trees.<\/figcaption><\/figure>\n\n\n\n<h2>Who\u2019s Right for a Master of Forestry Resources?<\/h2>\n\n\n\n<p>MFR in Forestry students come from a wide variety of undergraduate backgrounds. Joe has seen students enter with degrees in forestry, wildlife and fisheries, parks and recreation, and fire science and ecology as well as more general concentrations like business, engineering, real estate, psychology, and computer systems. Though, he notes, \u201cstudents without forestry degrees are required to take additional courses in dendrology, silviculture, forest ecology, mensuration, and timber management.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<p>Students with an aptitude for international business may also find a home in the forestry industry.&nbsp;<\/p>\n\n\n\n<p>Forestry is an increasingly global business. Wood and products made from wood are used domestically and internationally\u2014and a large volume of products are exported from the Southeast United States.&nbsp;<\/p>\n\n\n\n<p>\u201cAll of this affects local landowners and markets,\u201d says Joe. \u201cWe feel our students are in a better position to understand the cause-and-effect relationships to make better decisions.\u201d<\/p>\n\n\n\n<p>If you&#8217;re interested in getting started in a program or career in the forestry business, Joe recommends contacting businesses in the areas where you want to work. You can also check out Warnell online or reach out to faculty and staff.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wise business decisions play a critical role in every aspect of forestry. The University of Georgia combines its renowned forestry and business programs to offer a unique program focused on the business side of forestry.<\/p>\n","protected":false},"author":2,"featured_media":1034,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ryn_post_video":""},"categories":[42,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>The Role of Business in Forestry | Rayonier Stories<\/title>\r\n<meta name=\"description\" content=\"Wise business decisions play a critical role in every aspect of forestry. 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